Web3.0Metaverse

Interview with Shunpei Tatebayashi "We need to create an environment to compete globally" - KDDI supports the development of Web 3.0

2024/09/17Editors of Iolite
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グローバルに戦う環境整備が必要 KDDIがWeb3.0の発展を後押しー舘林俊平インタビュー

The appeal of Web 3.0 as seen by KDDI, the provider of "αU"

KDDI announced "αU (Alpha U)" as a metaverse/Web3 service in March last year. As KDDI's efforts are expected to accelerate in the future, we asked Shunpei Tatebayashi, the company's Web3 Promotion Department Manager, about the current state of the industry.

How do you see the current Web3.0 field?

Shunpei Tatebayashi (hereinafter, Tatebayashi): In March 2023, KDDI launched the metaverse/Web3 service "αU" to support the new generation that moves between reality and virtuality without any boundaries, and to create a world where anyone can become a creator. In addition to metaverse-related services such as "αU meta verse," we also provide the cryptocurrency wallet "αU wallet" and the NFT marketplace "αU market" as web3 services that utilize blockchain.

We see three social phenomena that are becoming apparent as a trend toward Web3.0: "1) Fundraising for startups and others using tokens," "2) The rise of fandom and creator economy," and "3) The possibility of new IDs and economic spheres." As an existing business operator, these changes are both a cause for concern and a major attraction.

On the other hand, we recognize that customers still feel uneasy, scared, and confused about this area, and we see solving this as a challenge from the business operator's perspective. In addition, the establishment of rules is also important in promoting the entry of companies, and it is necessary to create an environment in which the public and private sectors can work together to compete globally.

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Iolite Vol.13

May 2025 issueReleased on 2025/03/28
Interview Iolite FACE vol.13 Joseph Lubin, co-founder of Ethereum and founder of Consensys PHOTO & INTERVIEW Yusuke Narita Features: "Dawnbreak Players 30: 30 Web 3.0 Players to Watch in 2025", "How to Use EXPO2025 DIGITAL WALLET", "The Global Controversy Over Meme Coins: What Happened in the U.S. and Argentina", "Finally, Technology Has Entered the Social Implementation Phase: Examples of Web 3.0 Use in an Era of Declining Population" Crypto Journey: Interview with Mohsin, a Popular Crypto YouTuber Special Series: Virtual Nishi: "Market Trends in Crypto Assets and Key Points to Interpret" Series: Tech and Future: Toshinao Sasaki, etc.