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In this fifth installment of our series, we will talk about our company's efforts to expose young people to blockchain technology and Web 3.0, which will be the foundation of next-generation finance.
As I speak with various people every day, I am particularly impressed by the understanding and positive attitude of young people, especially students, toward Web 3.0. Web 3.0 is now positioned as a national project, and I believe it is meaningful for me, as someone in the industry, to educate young people about the various aspects of this project from a broad perspective.
As part of our awareness-raising activities, I would like to introduce the offline events we are working on.
Recently, we participated in the 8th offline event of "COLORS", organized by Rainbow Chain, with the concept of "students can listen to Web 3.0 and freely interact with each other".
This event attracted a wide range of people, from high school students to people active in the Web 3.0 field. It is often said that "crypto assets are essential items for entering and exiting Web 3.0", but for students who are not familiar with uses such as "investment" and "business settlement", the opportunity to come into contact with Web 3.0 is NFTs in game content and live events that are familiar in everyday life.
Based on this background, we not only introduced our company as a cryptocurrency exchange, but also introduced collaboration examples with popular NFT projects and career characteristics in this industry.
In addition, in order to touch on the investment aspect, which is gaining attention due to ETF approval, we explained the market capitalization of Bitcoin (BTC) compared to large US companies and gold. With a market capitalization of approximately $1.3 trillion, BTC is on par with the GAFAM cryptocurrencies, including Microsoft, which leads the IT industry.
We are holding a mid- to long-term awareness event on Web 3.0 with Neurabit, a student group based at Keio University. The first event was themed "Learn about cutting-edge Web 3.0 business!" and introduced the basic concepts and use cases of Web 3.0 together with Digital EntertainmentAsse (t DEA).
In addition to lectures, we also held ideathons where groups competed against each other to generate new and innovative ideas, striving to create an opportunity for all participants to feel the potential of Web 3.0.
As a cryptocurrency exchange, we will continue to raise awareness of blockchain technology and Web 3.0 for young people, and hold unique campaigns such as the "Student Discount Campaign" that allow participants to actually experience cryptocurrency, thereby contributing to the spread of cryptocurrency.
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OKCoin Japan Co., Ltd. Executive Officer and COO
Executive Officer and COO of OKCoin Japan Co., Ltd. After joining a financial IT company, he was in charge of supporting the introduction of stock trading systems and new business ventures. In 2018, he was involved in the establishment of a cryptocurrency exchange company and was in charge of business registration and handling of cryptocurrencies, which was the first scheme in Japan. In 2022, he joined OKCoin Japan Co., Ltd. and is in charge of sales and marketing as COO.
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