1. Creation of a Web3 Ecosystem AWAJ was established to solve the 'connection failure' where excellent technology does not become commercialized. With the principles of 'Fearless Challenge,' 'Borderless Expansion,' and 'Regulated Trust,' it aims to build a functional Web3.0 ecosystem that connects governments, corporations, and startups.
2. Practical Business Growth Support Going beyond a mere community, it directly connects startups with large corporations, investors, and government agencies. By providing opportunities for strategic business matching and proof-of-concept trials, it steadily transforms technology from the idea stage into highly effective revenue-generating businesses.
3. A Bridge of Trust in Asia Based in Japan, known for clear regulations and high credibility, it serves as a bridge of trust connecting to the global market. By establishing an environment where government, private sector, and academia collaborate deeply, it strongly promotes the spread of sustainable innovation from Japan to the world.
What Web3.0 users around the world currently need is not a new 'Web3.0 community.' It is a functioning 'ecosystem.'
Every technological revolution follows the same trajectory: groundbreaking breakthroughs, waves of enthusiasm, and thousands of brilliant founders racing to build the future. However, true challenges await beyond that.
AI is transforming the nature of companies, while blockchain is reconstructing trust in digital infrastructure, and the accelerating tokenization is reshaping the financial order. Yet, behind such progress lies an inconvenient truth: 'Most great innovations end without growing into great businesses.'
The cause is not technological failure but mostly due to 'connection' failures. Founders cannot find their first corporate customers, large corporations struggle to decide which startups to trust, and governments seek innovation but have few direct pipelines to those creating it. Investors chase opportunities globally, and startups seek capital worldwide.
What is needed now is an entity that connects governments and large corporations with startups simply and reliably. That is the mission of Asia Web3 Alliance Japan (hereafter, AWAJ).
We are guided by a philosophy encapsulated in the following three words:
FEARLESS (Fearless Challenge)
BORDERLESS (Borderless Expansion)
REGULATED (Regulated Trust)
These are not mere slogans. They are the 'three conditions' that must be met for blockchain to move beyond speculation and be truly implemented in society, and they are the 'three principles' that form the foundation of everything AWAJ builds. We will explain each of them.
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Iolite Vol.21
September 2026 issueReleased on 2026/07/30
Interview Richard Teng, Co-CEO, Binance
Taisuke Isono, Head of Nikko Open Innovation Lab & DeFi Technology Department, SMBC Nikko Securities Inc.
Hiroshi Kamiwaki, Director & Head of Crypto Asset Finance Business, Fintertech Co., Ltd.
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Series: Tech and Future Toshinao Sasaki ...and more