Creating a New Movement Through 'SNPIT' — Earning by Taking Photos: An Interview with Toshiyuki Otsuka

In recent years, as blockchain games have developed, the concept of "Play to Earn" has been established. Just as the hugely popular fitness app "STEPN" is called "Move to Earn," "X to Earn," a subdivision of Play to Earn, continues to increase its variations every day.

Among blockchain games, there is a title that has created a new concept of "Snap to Earn." It is "SNPIT" by GALLUSYS Co., Ltd. SNPIT is a blockchain that allows users to earn tokens by taking better photos and competing with other users. Since its release in December last year, the number of users has steadily increased, and in June of this year, trading of the unique token "SNPIT Token" began on overseas cryptocurrency exchanges.

SNPIT is expected to continue to show various developments in the future. How does Toshiyuki Otsuka, CEO of GALLUSYS, the company behind this notable title, view the current Web 3.0 field? We also asked him about the future of SNPIT and what kind of movement he wants to create through the game.

What do you think about the current Web 3.0 field?

Toshiyuki Otsuka (hereinafter Otsuka): More than Web 3.0, especially in the field of blockchain games, I am very attracted to the world where you can contribute to the product as a user rather than as a worker, and earn compensation by increasing the value of the product.

In addition, to achieve this, there are a wide variety of challenges that are different from traditional games, such as community, token design, laws, and UX, and I personally find it extremely fun to adjust them through trial and error.

An app that will have a major impact on your daily life

What kind of appeal do you want to deliver through your company's projects and services, and what do you want to achieve?

Otsuka: We offer two products, "PicTia" and "SNPIT," and both are apps that use cameras. And both are worlds where communication does not exist through language, and expression is only through photos.

Also, through the game of taking photos, you may notice a beautiful view that you normally overlook, or the app may encourage you to go to a place you have never been before. I hope to develop this app so that people can feel that the very casual and trivial decision to try playing PicTia and SNPIT has had a big impact on their daily lives and lives.

Future outlook ▶
I want people to casually play PicTia and SNPIT and have a big impact on their daily lives and lives.

Profile

◉ Toshiyuki Otuka

CEO of GALLUSYS Inc.

Entrepreneur and game creator. Digital artist certified by the Dubai government. In 2011, he released the smartphone game "Werewolf Game: Prison Nightmare" and became a pioneer of the werewolf game boom. The number of downloads of this app has reached 10 million, and the total number of players exceeds 800 million. He is the trademark holder of "Werewolf Game" and has contributed to the revitalization of the werewolf game market by openly licensing the trademark. For "Werewolf Game: Prison Nightmare", he is responsible for all app development, including programming, design, illustration, and sound design.

Meanwhile, from 2007 to 2020, he worked as a producer at the advertising agency Dentsu, where he was involved in a number of content promotions, project design, and business launches. In 2017, he worked at a call center consulting subsidiary of GigWorks Inc. In September 2020, he founded GALLUSYS Inc. as a group company of GigWorks Inc., and is currently serving as Representative Director and President. In March 2021, he released the non-verbal SNS "Pictia" globally, and in October 2023, he released the Snap to Earn service "SNPIT."