Web3.0

The responsibilities and challenges of LGG, the only country in Japan selected as a “world mega guild” │ Interview with Tsuneki Hosogane

2023/03/29Editors of Iolite
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「世界のメガギルド」に日本で唯一選ばれた LGGの責任と挑戦 │ 細金恒希インタビュー
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Table of Contents

  1. Web3.0×GameGuild

Web3.0×GameGuild

Only Japan's chosen as one of the "World's Mega Guilds"

LGG's "Responsibility" and "Challenge"

In the GameFi field, it is very important to lower the barrier to entry for new users and to ask, ``How quickly can we enter the next popular P2E game?''

With the rise of NFT, the popularity of blockchain games is also increasing at an accelerating pace. GameFi's concept of allowing you to earn money while playing games has gained support in Southeast Asia and other countries, and its scale is growing.

Blockchain games are said to have a high barrier to entry, but ``Guild'' supports this.

Various guilds have sprung up in Japan, but among them, LCA GAME GUILD, led by Tsuneki Hosogane, who has experience in launching many businesses and consulting, is known for its long history and large number of users. .

GameFi's 2023 predictions

Broadly speaking, there are five "trends" that will be successful within GameFi.

Hosogane: 2023 will be the first year that Web 3.0 will be approached to general users. I think the development from next year onwards will change greatly depending on what kind of products are delivered and how they are delivered. I think games will be the first product in the transition from the technical and protocol areas to applications. This year, major game companies will be releasing games all together, and this will help them respond to the market. As an approach to the general public, the layers are broadly divided from the top. The top layer is the rules such as laws and regulations and taxation, and this has the biggest impact. The second layer is whether we can produce killer content.

Thirdly, there are technical issues, such as Metaverse hardware and wallets, which I think will remain this year as well. Finally, there is the transmission of information.

We cannot directly influence rules such as taxation. Therefore, we are focusing our energy on accelerating the creation of the second killer content together with publishers.

We have a group of gamers, and as a game guild, we have users who are mass-adopting the game, so we will create killer content and then deliver it properly in one set.

Although the number of gaming guilds, including ours, is increasing, there are barriers for beginners to join the community. Discord itself has high hurdles.

Therefore, we recently released educational content that allows beginners to use MetaMask, exchanges, and Discord by completing quests on LINE, which is familiar to Japanese people. We also plan to fully customize the design itself so that beginners can easily use Discord.

Our assumption is that there are five broad trends that will be successful within GameFi. We are searching day and night for companies that we believe will be representative among these five, contacting them and providing them with consulting services.

We mainly look at things like how far the project owner is committed, and whether the original concept is Web 3.0-like.

If content that really hits the market comes out this year, there is a possibility that everyone will jump in. This year will be the year in which we build a formula for success, and I want to prove it.


Profile

Koki Hosogane

Established new graduate recruitment consulting company and online school LCA. In 2019, we invested in Digital Entertainment Asset and established LGG to support the company's game "JobTribes." We are the only Japanese guild selected as one of the world's mega guilds by Blockchain Space, which has over 20,000 guilds worldwide.


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