"Web3.0 x Tottori Prefecture" Tottori Prefecture's initiative to create a connected population through NFTs and the metaverse

2025/02/05 12:15 (Updated 2026/06/04 17:01)
Editors of Iolite
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「Web3.0×鳥取県」NFTやメタバースを通じた関係人口創出を図る鳥取県の動き

What is the initiative to utilize new technology in Tottori Prefecture, surrounded by nature?

Located in the northeastern part of the Chugoku region, Tottori Prefecture is known as a prefecture rich in nature, surrounded by the sea and mountains.

The Tottori Sand Dunes, which stretch along the coast of the Sea of ​​Japan, are so famous that they are the most famous tourist destination in Tottori Prefecture. The scenery, which has been designated as a national natural monument, is truly a mystical sight created by Mother Nature over a long period of time.

Mt. Daisen, the highest mountain in the Chugoku region, is also famous, and is known as "Mt. Fuji in the East and Mt. Daisen in the West." It was mentioned in the Kunibiki myth in the "Izumo no Kuni Fudoki," which was completed in 733, and has continued to reflect beautiful scenery for over 1,000 years.

Surrounded by nature, Tottori Prefecture is also known for its beautiful starry skies, thanks to its topography and the lack of artificial light. Tottori City has once ranked first in the Ministry of the Environment's national stargazing continuous observation survey, and its breathtaking starry skies are a major selling point, leading it to call itself the "Starry Sky Prefecture."

In this way, Tottori Prefecture, which has sought to coexist with vast nature, is taking on various initiatives using next-generation technology. Some initiatives are being led by local governments, and the progress they are making is remarkable.

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Iolite Vol.21

Iolite Vol.21

September 2026 issueReleased on 2026/07/30

Interview Richard Teng, Co-CEO, Binance Taisuke Isono, Head of Nikko Open Innovation Lab & DeFi Technology Department, SMBC Nikko Securities Inc. Hiroshi Kamiwaki, Director & Head of Crypto Asset Finance Business, Fintertech Co., Ltd. PHOTO & INTERVIEW Yusaku Nakano Feature Story: "Survival Strategies for Crypto Exchanges — The New Order Post-FIEA Transition" Interview Tomoyuki Isaka, President & Representative Director, CEO, Coincheck, Inc. Takaaki Fujiwara, Executive Vice President & Director, Mercury Inc. [Dialogue Series] The NISHI Talk: Crypto Conversations "Social Implementation Beyond Merely Holding Bitcoin" Kasou NISHI × Rintaro Kawai, President & Representative Director, ANAP HOLDINGS Co., Ltd. Series: Tech and Future Toshinao Sasaki ...and more

MAGAZINE

Iolite Vol.21

September 2026 issueReleased on 2026/07/30
Interview Richard Teng, Co-CEO, Binance Taisuke Isono, Head of Nikko Open Innovation Lab & DeFi Technology Department, SMBC Nikko Securities Inc. Hiroshi Kamiwaki, Director & Head of Crypto Asset Finance Business, Fintertech Co., Ltd. PHOTO & INTERVIEW Yusaku Nakano Feature Story: "Survival Strategies for Crypto Exchanges — The New Order Post-FIEA Transition" Interview Tomoyuki Isaka, President & Representative Director, CEO, Coincheck, Inc. Takaaki Fujiwara, Executive Vice President & Director, Mercury Inc. [Dialogue Series] The NISHI Talk: Crypto Conversations "Social Implementation Beyond Merely Holding Bitcoin" Kasou NISHI × Rintaro Kawai, President & Representative Director, ANAP HOLDINGS Co., Ltd. Series: Tech and Future Toshinao Sasaki ...and more