"Coin Musume" is a blockchain game with an idol motif developed by Eureka Entertainment Ltd. The game involves producing and battling idols that are personified virtual currencies (crypto assets) such as ETH and OAS, and features a Play to Earn (earn virtual currency while playing) element.
One of the features of this game is that it is easy for beginners to play, utilizing the know-how and knowledge of Japanese social games. Although it features elements such as tokens (virtual currencies) and NFTs, it is easy to play even if you do not have knowledge of them. Many conventional blockchain games require a certain amount of knowledge and preparation before playing, but this game is designed so that anyone can easily start playing, so even beginners can play with confidence.
In addition, since it is personified as a real virtual currency, it is not only fun as an idol production game, but also has the great appeal of being able to learn about virtual currencies naturally at the same time.
In addition, it is also worth noting that the company has publicly stated that it will keep development costs, advertising costs, and operating costs to the limit and maximize the return to users through Play to Earn. This game is called "Gacha 3.0" and has declared that 80-90% of the game sales will be returned to the ecosystem. To put it simply, most of the sales that developers and platforms received in conventional games will be returned to users.
One of the attractions of blockchain games is the possibility of earning virtual currency through gameplay. It has been declared that most of the sales will be invested as the source of funds.
It is known that blockchain games are not sustainable with the business model of "operating companies earn money from gacha sales" like conventional managed games. This game recognizes this issue and is trying to realize a sustainable blockchain game by maximizing the return to users while increasing the excitement of the game as a whole.