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Google launches new policy on cryptocurrency-related ads in EU, requiring them to comply with MiCA

2025/04/15 11:18
CoinPost
Written by A.Yamada
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Google launches new policy on cryptocurrency-related ads in EU, requiring them to comply with MiCA

Seeking compliance with European regulations

US IT giant Google will set new policies for cryptocurrency-related advertising in the European Union (EU) from April 23rd. This will apply the comprehensive European cryptocurrency regulation MiCA.

Going forward, advertisers will need to meet the following requirements to promote cryptocurrency exchanges and software wallets in the EU:

Accredited by authorities as a Crypto Asset Service Provider (CASP) under the MiCA regulation

Compliant with all local legal requirements other than MiCA

Certified by Google

MiCA stands for "Marke...

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MAGAZINE

Iolite Vol.17

January 2026 issueReleased on 2025/11/29
Interview with Andrea Baglioni, Head of Capital, Solana Foundation, Iolite FACE Vol. 17 PHOTO & INTERVIEW: Hiroaki Miyata Features: "How to Attend International Conferences" and "Predicting 2026: A Map of the Future of Crypto Assets at a Crossroads" Crypto Journey: "From FASTNAIL to a DAT Company: Convano's Financial Strategy for Holding 21,000 BTC" Interview with Taiyo Azuma, Director of Convano Inc. Series: "An Expert's Perspective on the Fluctuating Crypto Asset Market" by Kasou Nishi Series: Tech and Future by Toshinao Sasaki, etc.