DEA and Calbee Launch 'SNACK WARS' Event in 'Community Wars'

2025/08/05 16:54 (Updated 2025/08/06 06:01)
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Written by A.Hashimoto
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DEA and Calbee Launch 'SNACK WARS' Event in 'Community Wars'

Three popular products including 'Jagariko' participate

Singapore-based game development company Digital Entertainment Asset (DEA) announced on August 5th the launch of the second installment of the collaboration event 'SNACK WARS powered by Calbee' in its smartphone game 'Community Wars'. This initiative is a game-based marketing collaboration with Calbee, where six snack brands each team up with a VTuber to form fan communities and compete for popularity within the game. The fans of the winning community will earn more reward points...

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MAGAZINE

Iolite Vol.19

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