Mirai Wealth Management Co., Ltd. (MWM) has entered into a strategic partnership agreement with Hakuhodo Key3 Inc., a company that supports businesses in the Web3.0 field, to collaborate on services related to the development of the Digital Asset Treasury (DAT) business.
Through this joint Web3.0 initiative, the two companies aim to support corporate utilization of digital assets and contribute to enhancing enterprise value.
In recent years, corporations have shown growing interest in managing digital assets, driven by needs such as strengthening financial foundations, diversifying asset management, reinforcing branding strategies, and creating new business opportunities.
MWM plans to leverage its expertise in digital asset management to meet the increasing demand for Digital Asset Treasury (DAT) support among general corporations.
At the same time, in order to offer these support services to a broader range of companies and high-net-worth individuals—while also helping to enhance corporate branding—MWM recognized the importance of partnering with an organization that possesses extensive networks and strong marketing capabilities. This led to the formation of the strategic partnership with Hakuhodo Key3, which develops various Web3.0-related services under the Hakuhodo Group.
Under the partnership, MWM and Hakuhodo Key3 will jointly provide implementation support services for the DAT business, with the goal of promoting the ownership and utilization of digital assets by Japanese companies. Specifically, the collaboration will offer the following forms of assistance to corporations considering or introducing DAT operations:
Although the official service launch date has not yet been disclosed, the partnership agreement has been concluded, and collaboration between the two firms is already underway.
As MWM does not hold a crypto-asset exchange license, it will not engage in direct trading support but will limit its involvement to introductions of trusted exchange service providers.
At the time of the announcement, representatives from each company shared their perspectives on how this partnership will help enhance corporate value in the Web3.0 era.
Daisuke Sawada, President and CEO of AI Fusion Capital Group, stated that blockchain technology represents a crucial pillar of the ongoing Fourth Industrial Revolution led by AI, and that his company has fully entered the Web3.0 business this fiscal year. He expressed great enthusiasm for forming a partnership with Hakuhodo Key3, which leads the Hakuhodo Group’s Web3.0 initiatives, noting that the collaboration will accelerate the adoption of Web3.0 among Japanese corporations and contribute to the nation’s economic growth.
Daisuke Hakkaku, President and CEO of MWM, welcomed the opportunity to provide consulting services to corporations exploring DAT initiatives through this partnership. He emphasized that while DAT projects aim for diverse goals such as financial reinforcement and enterprise value growth, the joint consulting framework with Hakuhodo Key3 will enable the firms to meet a wider range of corporate needs. He further noted that MWM’s core expertise lies not only in the custody of digital assets but in leveraging them for greater value creation, and that effective external communication of Web3.0 initiatives remains a critical factor in enhancing corporate value—an area where Hakuhodo Key3’s marketing expertise brings significant advantage.
Toshinori Shigematsu, President and CEO of Hakuhodo Key3, highlighted that technological innovation is ushering in an era in which not only financial instruments but also concert tickets, community contributions, and creative works are tokenized and traded as digital assets on the blockchain. He stressed that Japan cannot afford to lag behind in this emerging digital economy and expressed excitement about the partnership, which will create an environment enabling domestic companies to safely own and utilize digital assets while fostering new value cycles that connect businesses and consumers through the integration of marketing, advertising, and finance.
Source: AI Fusion Capital Group Inc.
Image: Courtesy of press release
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