eToro, which provides trading services for crypto assets (virtual currencies) and stocks, announced on the 13th that it has partnered with Twitter. This allows the display of prices for a wide range of assets and allows Twitter users to trade crypto assets through eToro.
This function uses "$Cashtags," which Twitter introduced in December last year, and real-time prices are displayed by entering the ticker of a crypto asset or stock after "$."
For Bitcoin (BTC), entering "$BTC" will display the price and chart, and you can move to the trading screen by tapping "View on eToro" at the bottom.
Yoni Assia, CEO and co-founder of eToro, said in the announcement, "Twitter plays an important role in the retail investor community, where millions of retail investors access financial news, share knowledge, and have conversations," and expressed the view that these elements match eToro's vision.
According to eToro, the number of searches through $Cashtags has already exceeded 420 million since its launch. The most searched for items include $TSLA (Tesla) and $SPY (SPDR S&P 500 ETF), with $BTC also in the top five.
As for Twitter, court documents recently revealed that the company will merge with X Corporation, owned by CEO Elon Musk. This will mean that the Twitter name will disappear.
Musk has long been promoting Twitter's "super app concept," and has been working to expand a wide range of functions, including finance and payments.
In January of this year, it was revealed that Twitter is developing a payment function. It is expected to start with fiat currency support, and in the future, it will also support cryptocurrency payments.
The partnership with eToro announced this time can be said to be a stepping stone to Musk's plan.
Reference: eToro announcement, court documents
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