In Japan, "gaming" is often cited as a leading area for driving significant growth in Web3.0. This is because Japan not only has access to a wealth of powerful IPs but also possesses proven expertise and knowledge from its global success in gaming. Currently, Japan's cryptocurrency tax system presents a burden, leading many projects to base their operations overseas. However, discussions around relaxing tax requirements are gaining momentum, potentially changing this trend.
One such project operating overseas despite its strong credentials is the "WLF PROJECT," which I had the opportunity to interview. Kazu Suzuki, the creator of the globally popular "Werewolf" game, stands at the forefront of this project as its founder. The initiative aims to add a fresh twist to the "Werewolf" game by transforming it into a blockchain-based game. Supported by prominent Japanese artists, designers, and publicly listed companies, the project is strengthened by a dual-layered business model.
Vision of the "WLF PROJECT"
Hiroki Nagatomo (Nagatomo): Kazu, you have worn many hats as an entrepreneur, game creator, and producer. Could you share your career background with us?
Kazu: After graduating from university, I entered the field of web development. My career path included roles as a system engineer, designer, director, and digital creative producer at an advertising agency. Over the years, I worked across six companies and engaged in 16 different types of roles, switching to a new type of job every year.
One of the most impactful experiences in my life was developing a smartphone advertising platform in collaboration with Apple. Through that project, I learned about UI/UX design, which eventually led to my most notable work—the development of the smartphone game Werewolf Game: Prisoner's Nightmare.
Nagatomo: While Werewolf Game: Prisoner's Nightmare was a massive hit, what inspired you to adapt Werewolf into a blockchain game this time?
Kazu: When we began this project, the number of Web3.0 users was much smaller than it is today. The biggest challenge was figuring out how to bring in users who had no prior experience with Web3.0. That’s when we identified Werewolf Game as the perfect vehicle for this endeavor.
In designing this service, we are targeting 2025, aiming to create something that continues to grow even after Web3.0 becomes mainstream. Our approach involves creating well-grounded plans to develop services for both Web3.0 users and Web2.0 users simultaneously, ensuring long-term growth and accessibility.
